Fax announcement to all potential referring offices in a 5-mile radius of the office
Letter announcement to all potential referring offices in a 5-mile radius of the office
Update phone hold music with new office
Patients and Potential Patients
Social media ads/posts – Post pics of the construction, office, docs in the office, staff in the office on Facebook, Instagram, Twitter, and LinkedIn (more professional/providers). Create a location on social media sites so users don’t.
Announce on the website and consider a series of blog posts. Be sure to update it everywhere offices might exist on your website – contact, directions, footer.
Signage in existing office announcing the new location
Update online profiles (hospital directories, medical listings, non-medical listings, professional listings)
Press release to local media and released online
Reach out to community groups, especially if hosting an open house – women’s groups, Lions, Rotary, Chambers of Commerce
Message through portal announcing the office to past and current patients
If the Landlord will allow, create exterior temporary signage announcing the opening
