Providing quality care is the foundation. Then, growth strategies for infusion centers include a robust marketing and sales strategy. That’s where we come in.
Who We Are
At Brummitt Group, we specialize in crafting tailored marketing, sales, and patient experience solutions for healthcare providers. Our expertise lies in creating unique brand identities, conducting competitor research, selecting informative copy and content for websites, managing social media, handling reputation management, developing collateral materials, refining physician sales strategies, and optimizing the patient experience.
How We Can Help
Our goal is simple: to help your infusion center reach its full potential. Here’s how we can help you create growth strategies for your infusion centers:
Comprehensive Expertise:
We offer a one-stop solution for all your strategic planning needs – marketing, sales, patient experience. Whether you’re just starting or need a marketing makeover, we’ve got you covered. We have extensive talent on our team and even more in our village! We can be your single contact for everything or connect you with specialists in each area.
Customized Branding:
We can provide valuable feedback on your logo, colors, and brand story. Crafting a unique identity for your infusion center sets you apart in a competitive landscape. We can also oversee or connect you with a designer for creation of these pieces.
Competitor Analysis:
Our in-depth competitor research ensures that you are always one step ahead in the market. We’ll help you identify strengths and weaknesses to refine your strategy.
Website Excellence:
Your website is often the first point of contact with patients and referring physicians. We can write compelling copy, offer design ideas, and provide valuable feedback to make your website a powerful marketing tool. We can also oversee the development or connect you with great website designers.
Social Media Mastery:
From setting up accounts to creating content calendars and offering content creation services, we’ll guide you through the ever-evolving world of social media marketing. We can do it all for you, set it up and train your team, or connect you with specialists.
Reputation Management:
We’ll improve your online reputation by setting up and claiming profiles on platforms like Google My Business and Yelp. We’ll even manage responses to reviews on your behalf. And, our favorite part is analyzing reviews for potential operational improvement.
Tailored Collateral Materials:
Our copywriters create materials that resonate with physicians and patients, ensuring your message is clear and compelling. We can oversee creation of all collateral material, connect you with designers to create it, or anything in between.
Strategic Sales Support:
We build target lists of physicians and consult on the sales process, helping you secure more referrals and grow your infusion center’s network.
Patient Experience:
We’ll work with you to improve the patient experience, including conducting secret shopping to identify areas for improvement.
In conclusion, the success of your infusion center depends on providing exceptional care, but also on how effectively you market that care. We have the expertise and resources to ensure your infusion center stands out, thrives, and reaches its full potential. Let’s embark on a journey to enhance your infusion center’s success through strategic marketing.