About

The Brummitt Group was founded in 2008 to serve an unmet need in the healthcare marketing space.  There were plenty of consultants, hospital liaisons, ad agencies, and web companies.  But, there wasn’t a company that combined all of these things together (at least not that we knew of).  We bridge the gap between these companies and our clients so they don’t have to speak design, coding, PR, or advertising.

We offer a full array of services from simple logo design to full blown branding campaigns.  We build websites. We introduce physicians to other potential referring physicians.  We negotiate contracts.  We draft policies. We write scripts for interactions.  We analyze data.  We build business plans.  And, we play nicely with others!  We can do any and all of these services independently or in combination with existing vendors.

Our style and breadth of services allow our clients to focus on medicine while we are an extra set of hands in marketing, strategy, operations, and development.

We are a boutique firm and intend to stay that way.  It allows us to really get to know our clients, their needs, and serve them best.  We pick and choose our projects based on our ability to add value to that client and whether or not it is a good fit.  We don’t work with everyone … but those who we do typically love us.  Many of our clients have been with us since we opened in 2008!

Meet our team of fantastic consultants below.  We also utilize many other talented individuals, as needed, to extend our scope.  Are we intimidated by people that are smarter than us?  No way.  We hire them!!!  We hire experts for SEO, PPC advertising, large media buys, extensive videography, and other areas where we believe you need a specialist.

Amanda O’Neal Brummitt, FACHE
Principal

Amanda founded The Brummitt Group in 2008 with a desire to deliver exceptional service to awesome clients while enjoying the areas she is strongest – strategy, development, operations, and marketing. She specializes in strategically planning growth and development for hospitals, physician groups, medical billing companies, imaging centers, and long-term acute care centers. Amanda loves nothing more than to get to geek out, draw overstimulating spider maps on huge sheets of paper, and then deliver a beautiful, organized strategic plan from the madness.  She also enjoys process improvement, grass roots marketing, negotiating contracts, and customer service training.

Amanda has almost 20 years of healthcare industry experience in big fancy jobs the areas of hospital administration, physician practice management, operations, physician recruitment, physician sales, marketing, public relations, corporate wellness, contracting, business planning, and strategic development. She is the former Chief Operating Officer at Metropolitan Anesthesia Consultants, a physician-only anesthesia practice in Dallas, Texas with 85 Anesthesiologists.  She was previously the Director of Physician & Business Development, Marketing, Managed Care at Las Colinas Medical Center (HCA, Inc.), in Irving, TX.  She has a Bachelor of Business Administration from Stephen F. Austin State University and holds a Master of Health Administration from University of Southern California. She is also a Fellow of the American College of Healthcare Executives.

Amanda is especially talented at herding bulldogs which comes in handy with our two in-house frenchies, Zola and Phia.  She’s an avid USC football fan, obsesses over fast cars, wants to travel literally everywhere, and loves spending time with her hubby and daughters.  She’s also particularly proud that she learned to drive a stick just this year!

Lian Loop
Project Coordinator

Lian joined The Brummitt Group in September of 2016.  Lian enjoys building relationships with clients to help them innovate and achieve their goals.  And in case you are wondering, her name is pronounced “LeeAnn” but she answers to anything close.

She is our in-house grammar expert and does extensive copy writing for websites, brochures, and press releases.  She is a go-to person in our office for WordPress and email drip marketing campaigns.  She adds huge value to our team by being an adaptable generalist who can jump in and help wherever there is a need.

She is also incredibly detail-oriented, which pays dividends for our customers.  Lian is notorious for finding a resource or identifying misinformation or missing information online or with a professional organization for our physician clients.  Her desire to go the extra mile to check something often results in a better outcome for our clients when they didn’t even know they needed it!

Lian’s recent projects have included the promotion and PR for a new Young Survivor’s Coalition which we helped launch, working with a Pain Management Physician to further develop their referral base, helping a Psychiatrist start a private practice and build a patient base, and creating a comprehensive system for managing potential referral sources for a Surgery practice.

Prior to joining The Brummitt Group, Lian worked in several non-profit organizations, serving in leadership roles and on committees alike. When she’s not at The Brummitt Group, she loves riding to nowhere in spin class, traveling to everywhere, attempting to play tennis and spending time with her two college age sons and wonderful husband. Lian has a Bachelor of Arts in Psychology from Stanford University.

Dalia Steer
Project Manager

Dalia joined The Brummitt Group in February of 2013.  Dalia manages the creative process for our clients.  She’s a graphic and web designer (and does a little coding…but says she doesn’t). If you want something to be beautiful and send a powerful marketing message, she’s your person.

Dalia also facilitates all digital and print advertising for our customers such as newspaper ads, magazine ads and advertorials, movie theater commercials, prescription bags, radio, and new mover programs. This includes recommending venues, design, placement, and ongoing monitoring for return on investment.

Being organized, creative, and frugal, Dalia is our designated Open House and Event coordinator for our customers. She has planned several events including a sophisticated Holiday Open House complete with a glamorous candy bar and most recently, a Ribbon Cutting with a fun casual Cinco de Mayo theme. She can organize an amazing event, design a lovely invitation, and find the best price on a great pair of shoes, all at the same time!  Who doesn’t need a great pair of shoes for an event?

Recent projects in which she has been an integral part include developing the referral base for a Neurologist who was new to the area, diversifying referrals for an Ophthalmologist with a new clinic, designing and managing a comprehensive advertising campaign for a multi-location primary care practice, and continually refreshing an extensive long-term rural advertising campaign for a multi-location varicose vein clinic.

Her previous healthcare experience includes HCA, Inc. and Humana. Dalia studied Graphic Design at Southern Methodist University.