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DPC Docs: Make it All About the Patient

DPC Docs: Make it All About the Patient

Do you want to convert more prospective patients into member patients? Is your sales pitch a sad story of burnout and how the insurance companies treated you badly? Patients don’t want to hear this. They want to hear how you are going to improve their quality of life,...

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Why Do Patients Select a Doctor?

Why Do Patients Select a Doctor?

Why do patients select a doctor and what can you do to maximize your possibility of being selected? Some obvious ones include being referred by:-primary care provider (PCP), -hospital, emergency room, or urgent care center, and -insurance company. Strategies here are...

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Checklist for Events at Doctor’s Offices

Checklist for Events at Doctor’s Offices

You’ve planned the perfect event!  Now, let’s make sure no detail is missed on the day of the event.  Don’t let a missed item or forgotten to-do ruin the fun…or the purpose…growing the practice. Four weeks before the event...

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Best of Lists for Healthcare

Best of Lists for Healthcare

We love them. We hate them. We want our clients on them. There isn’t a perfect source for finding a quality doctor. In fact, there isn’t a single source we know of that takes everything into consideration (clinical quality, bedside manner, front office,...

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Health Fair How-To

Health Fair How-To

Health Fairs are a great way to attract new potential patients for your practice. Finding events Check local Chambers of Commerce Check with cities Check with schools Check with large employers Google city + health fair, city + expo Before the event Promote on social...

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Creating Great Videos for Doctors

Creating Great Videos for Doctors

Video is extremely valuable. It’s also expensive – production, doctor’s time, and potentially closing the office. So, let’s use this resource efficiently. The following tips are designed to help you maximize your marketing investment. Tidy up...

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